Work I've done within the official brand campaign of Chevrolet.
Television
Pre Roll
Radio
If one year equates to seven years for a dog, I don’t want to think about what it equates to for a brand campaign. This one ran for about six years, increasing brand consideration by 20%, brand opinion by 25% and winning a Brand Renaissance Effie in the process. During which time I created thousands of pieces of content ranging from multi-million dollar TV productions to multi-word headlines and every stop in between. Pre roll. Social. Radio. Emails. Brochures. Site copy. Point-of-Purchase. Big innovations. Web banners. Yup, I touched all of those things. It kept working, so we kept doing more of it. And more of it. And more of it. Just typing this is wearing me out.
It’s a winner
Bronze Effies Automotive and Brand Renaissance
D-Show Integrated Media